ESG: A roadmap for a more efficient, resilient and sustainable world

"Technology, combined with passionate, knowledgeable people, can change the world", writes our CEO, Rachel White.

We’ve just celebrated Gen’s first birthday. A year of listening and learning, it has taught us a great deal about the markets and customers we serve, and how Gen can evolve and grow to support them.

As we embark on year two, we have aligned around a single purpose: to unlock the power of data for a more efficient, resilient, and sustainable world. Our goal is to become the global leader in technology products that help asset management companies become more sustainable and resilient for the future. To achieve this, we are putting our commitment to environmental, social, and governance (ESG) at the heart of our business to create sustainable value for the communities in which we operate.

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Putting sustainability at the heart of what we do

Gen is not alone in our decision to focus on sustainability. Last year, despite the pandemic, world leaders recognized the urgency of tackling the climate crisis with a range of net-zero emissions targets and policy announcements. As the climate emergency rises to the top of the global agenda, technology companies have a vital role to play in driving change. The pressure is increasing for organizations to develop comprehensive ESG strategies that transform operations, generate returns for shareholders, and build long-term resilience.

Companies like Gen have the tools to help organizations and governments better understand and utilize their data to plan, predict and optimize. Our strategy puts sustainability at the heart of everything we do. We will transform Gen from an asset management vendor to a CleanTech trailblazer, applying our deep sector knowledge and advanced analytics expertise to support the transition to a low-carbon and climate-resilient world.

Tailored technology for positive societal change

What sets Gen apart is our understanding of the customers and markets we serve. We’re not just here to sell software. We’re deeply embedded in the asset management world – and we want to use that experience, combined with our advanced analytics capabilities to create positive societal change.

That means we build products that are perfect for our customers, designed to make their lives easier, their organizations run better, and create positive impacts on the societies they serve. Whether it’s a rail operator using our Enterprise Asset Management industry solution to better understand their maintenance needs to achieve longer useful life of their assets; or a utility using Enterprise Decision Analytics to understand climate risks and opportunities to plan for long-term investment in and maintenance of resilient assets.

Working together for sustainable outcomes for all

From the start, we’ve shared our belief that through collaboration the industry can achieve more with less, for the benefit of all. To meet global carbon goals, countries, communities, and companies must work together. As well as working closely with our colleagues in Arcadis to support their commitment to sustainability and improving quality of life, we are constantly looking to expand our ecosystem. We continue to invite new partners from across the industry to collaborate with us to create positive change.

Our industry has work to do to turn its bold goals into tangible outcomes. So, our first commitment as we start our ESG journey is to evolve our product portfolio to ensure every Gen product can be used to address our customers’ sustainability needs.

We believe that technology, combined with passionate, knowledgeable people, can change the world. By putting sustainability at the heart of what we do, we will create value for our customers, a strong performance for Gen, resilience for the future, and positive outcomes for the societies we serve.

If you would like to learn more about our strategy and how we’re evolving, you can read more here. For the latest on our sustainability journey follow us.


Image of Rachel White

Rachel White


Rachel is a future-focused, digitally-enabled business exec and CEO, with expertise in leading the development, articulation and execution of meaningful, people-oriented, actionable strategies. She embraces organizational transformation and has a proven track record of supporting businesses and their people to navigate change and unlock their full potential.

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